IJMRR - International Journal of Multidisciplinary Research & Reviews
Int. J. Multidiscip. Res. Rev.
DOI Prefix: 10.56815
I J M R R
Int. J. Multidiscip. Res. Rev.

International Journal of Multidisciplinary Research & Reviews

Peer Reviewed | Multidisciplinary | UGC Aligned | C | O | P | E Ethical Standard

ISSN: 2945-3135 | Digital Archiving | CrossRef Member
IJMRR - International Journal of Multidisciplinary Research & Reviews

International Journal of Multidisciplinary Research & Reviews

Peer Reviewed · Multidisciplinary · UGC Aligned · C | O | P | E Ethical Standard

ISSN: 2945-3135 | Digital Archiving | CrossRef Member
DOI DOI Prefix: 10.56815
Vol. 5 (2026) No. 9: 2026 (2026)

Artificial Intelligence (AI) Driven Smart Payment Systems: Incorporating Innovation in Consumer Experience with Repurchase Intention

Dr. Anita Verma

This study intends to examine consumer experience and repurchase intention among consumers using smart payment services. AI characteristics like personalization, convenience, security, and quality of chatbot support were considered as stimuli that influence consumer experience, affecting repurchase intention. Responsiveness, rather than personalization, convenience, security, and chatbot support qualities induced by AI, has effects on consumer experience, which in turn affects repurchase intention. 

Keywords:
Artificial Intelligence Customer Experience Repurchase Intention Smart Payment Services