THE PANDEMIC EFFECT: A CASE STUDY OF CHANGING CONSUMER BEHAVIOR IN ALAPPUZHA DISTRICT: Submitted: March 03, 2024, Revised: March 16, 2024, Accepted: March 20, 2024       https://doi.org/10.56815/IJMRR.V3.I1.2024/169-184

Dr. Binil K.P; Hari U; Lt. Abin Albert T

doi:10.56815/IJMRR.V3.I1.2024/169-184

Authors

Dr. Binil K.P Assistant Professor, Department of Economics, St. Michael’s College, Cherthala, Kerala, India.
Hari U Assistant Professor, Department of Commerce, St. Michael’s College, Cherthala, Kerala, India.
Lt. Abin Albert T Assistant Professor, Department of Economics, St. Michael’s College, Cherthala, Kerala, India.

https://doi.org/10.56815/IJMRR.V3.I1.2024/169-184

Keywords:

Online Shopping, Consumer behavior, COVID-19, Shopping Behavior, Post Covid, Pre Covid

Abstract

This article discusses the breadth of online shopping, which enables buyers to transact with vendors directly over the Internet using a mobile app or web browser. Online shoppers may locate things by going to the store's website or a shopping search engine, which compiles product details from several online stores and shows their prices and availability. Online shopping will be accessible from various devices, including desktop computers, laptops, tablets, and smartphones, as of 2024. Customers can peruse a vast array of items and services, as well as product pictures, detailed product descriptions, and prices, all from the convenience of an online shop. Customers may also utilize the "search" function to zero in on certain makes, models, prices, or products. Customers cannot finish their purchases without internet access or a legitimate payment mechanism like a debit, credit card, or even cash on delivery.